Dondup

Dondup – an Italian brand blending craftsmanship with modernity

Dondup is a brand that made its debut in 1999 in the picturesque town of Fossombrone, located in the Marche region of Italy. Founded by Massimo Berloni and Manuela Mariotti, the brand has always focused on combining Italian craftsmanship with modern design. Berloni, with his experience in the textile industry, and Mariotti, as the creative driving force, created a brand aimed at offering premium denim and contemporary fashion with a strong Italian flair. The brand's name refers to a Tibetan lama, symbolizing openness and inclusivity – values reflected in Dondup's campaigns and product lines.

Dondup – innovation and authenticity in the spirit of inclusivity

Dondup is a brand that places great emphasis on inclusivity and innovation. From the very beginning, it has strived to create clothing that combines traditional Italian craftsmanship with modern design. The brand values openness and diversity, which are reflected in its collections and design approach.

Inclusivity as a foundation

Inclusivity at Dondup is not just a slogan but a practice that permeates all aspects of the brand's operations. This is reflected in the diversity of products offered, which are available to a wide range of customers. The brand promotes openness to different styles and needs, making it attractive to a diverse clientele.

Innovation in design

Innovation is a key element of Dondup's philosophy. The brand constantly seeks new technologies and materials that can enhance the quality and functionality of its products. The introduction of eco-friendly materials, such as organic and recycled cotton, and innovative production processes, such as water-saving dyeing, are just some of the actions that confirm Dondup's commitment to innovation.

Dondup collections – stylish solutions for modern customers

Dondup offers a wide range of products that combine Italian elegance with modern trends. The brand began as a denim specialist but has expanded over the years to include full ready-to-wear collections for men and women, as well as accessories and outerwear.

Denim – the heart of the brand

Denim remains at the heart of Dondup's offerings. The brand is known for its innovative finishes and fits that ensure both style and comfort. The use of advanced washing and finishing techniques makes each denim product unique and durable. It is through such innovations that Dondup has gained recognition among fashion enthusiasts worldwide.

Ready-to-wear – elegance and modernity

Dondup's ready-to-wear collections combine classic elements with modern trends. The brand offers a wide selection of clothing that merges Italian elegance with urban style. From elegant blazers to stylish dresses, each collection is carefully designed to meet the needs of modern customers who value quality and style.

Dondup – innovation and sustainability in fashion

Dondup is a brand distinguished by its unique approach to design and production. The key features that define the brand are innovative finishes and a commitment to sustainability.

Innovative finishes

Dondup is known for its innovative finishing techniques that give products a unique style. The brand constantly experiments with new washing and finishing methods, allowing for the creation of products that are both stylish and durable. These advanced techniques make Dondup denim recognizable worldwide.

Sustainability as a priority

Sustainability is one of Dondup's priorities. The brand implements eco-friendly solutions throughout the production process, from using organic and recycled materials to water-saving dyeing processes. This approach not only minimizes environmental impact but also meets the growing expectations of customers regarding ecological responsibility.