Helly Hansen | S'portofino

Helly Hansen is a Norwegian legend founded in 1877, born from Captain Helly Juell Hansen's passion for living in harmony with nature. From ship decks to snow-covered peaks, the brand creates innovative apparel for those who choose adventure despite the elements. Today, it combines heritage with technology, inspiring those who truly live – under the open sky.

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Helly Hansen – from Norwegian fjords to extreme challenges

In 1877, in the Norwegian town of Moss, Captain Helly Juell Hansen decided to create clothing that could withstand the harsh conditions of the Scandinavian climate. With the help of his wife, Maren Margarethe, he developed a unique method of impregnating canvas with linseed oil, which led to the creation of waterproof jackets. This innovation not only revolutionized clothing for sailors but also became the foundation of a brand that today is synonymous with reliability in extreme conditions. For over 140 years, Helly Hansen has been providing products chosen by professionals worldwide, from mountain peaks to the deepest oceans.

Why does innovation define Helly Hansen?

Helly Hansen has always prioritized innovations that translate into practical solutions for users. The company continuously develops its technologies to meet the demands of both amateurs and professionals. As a result, each product is a blend of tradition and modernity, making the brand a leader in the outdoor apparel industry.

Lifa® technology – a revolution in thermoregulation

One of Helly Hansen's groundbreaking achievements is Lifa® technology. This unique polypropylene fiber provides excellent thermal insulation and moisture wicking. As a result, Lifa® products are ideal for athletes who need to maintain optimal body temperature during intense exertion.

Helly Tech® – protection against the elements

Helly Tech® is another innovation that distinguishes the brand. This membrane is waterproof and breathable, ensuring comfort in all weather conditions. Jackets with Helly Tech® are chosen by professional sailors and skiers who need reliable protection against rain and wind.

From mountain expeditions to urban walks – Helly Hansen collections

Helly Hansen offers products that meet the expectations not only of extreme adventure enthusiasts but also of those who value comfort in everyday use. Each product line is carefully designed to meet the specific needs of users.

Expedition line – extreme challenges within reach

The Expedition line is for those who face the most demanding conditions. Products in this series feature advanced technologies such as Primaloft® insulation and reinforced seams, ensuring durability and comfort even in extreme temperatures.

Urban explorer – style and functionality for everyday life

For those seeking a blend of style and functionality, the Urban Explorer line offers clothing suitable for both city streets and weekend getaways. The use of materials like Helly Tech® Protection guarantees protection against unexpected weather changes while maintaining a fashionable appearance.

The uniqueness of Helly Hansen

Helly Hansen is a brand that boldly combines tradition with modern solutions. Its products are not only functional but also reflect a rich history and experience in producing outdoor apparel.

Legacy of quality – over 140 years of experience

Over the decades, Helly Hansen has earned the trust of both professionals and amateurs. The brand's products have been used during the first polar expeditions and numerous mountain expeditions. This legacy is evident in every piece of clothing, which combines durability with modern design.

Partnership with professionals – tested in the toughest Conditions

Helly Hansen collaborates with many professional athletes and organizations, allowing products to be tested in the most demanding conditions. As a result, every new product is the outcome of close collaboration with experts, ensuring its reliability.

Helly Hansen – a future built on solid foundations

Helly Hansen continuously evolves, investing in new technologies and solutions that allow for even better adaptation to user needs. This makes the company a leader in the outdoor industry, with products chosen by the most demanding customers worldwide.

Eco-friendly innovations – sustainable development as a priority

Helly Hansen is committed to environmental protection by introducing eco-friendly materials and technologies into production. An example is the use of recycling in clothing production and the use of environmentally friendly fabric dyeing processes, minimizing the impact on our planet.