Smith – passion for sport
In 1965, in a small workshop in Ketchum, Bob Smith—a dentist and avid skier—created the world's first ski goggles with a double lens and breathable foam. This groundbreaking solution was born out of the need to improve visibility in challenging mountain conditions. With this invention, Smith not only revolutionized the world of winter sports but also began the history of a brand that today is synonymous with innovation and quality. Smith is a leader in the production of goggles, helmets, and sunglasses, combining advanced technology with unique design.
Smith – technology and design
Smith is a brand that has always prioritized innovation. Rather than following well-trodden paths, the company continuously seeks new solutions to enhance user experiences. It is this approach that has made Smith a pioneer in the field of sports optics, introducing products to the market that not only meet but often exceed customer expectations.
Modern technologies and stylish design
Smith is known for launching products that combine modern technology with stylish design. An example of this is the I/O MAG™ goggle line, which utilizes a magnetic lens exchange system, allowing for quick adaptation to changing weather conditions. This ensures users enjoy uninterrupted visibility throughout the day.
Advantage of optimal visibility
Smith is also a leader in eye protection. The ChromaPop™ technology used in glasses and goggles allows for clearer and more natural vision by eliminating color blur. This innovation is why Smith products are so popular among professionals and extreme sports enthusiasts worldwide.
From mountain challenges to urban adventures – Smith's collection
Smith offers products that meet the needs of both extreme sports enthusiasts and those seeking reliable everyday protection. By applying the latest technologies, the brand creates accessories that perform excellently in all conditions, from snowy slopes to urban streets.
Ski helmets for the demanding
Smith helmets are designed with the most demanding users in mind. Ski helmets with the MIPS® system minimize the risk of head injuries while offering excellent ventilation. This is the perfect solution for those who are not afraid of challenges and value safety at the highest level.
Style and functionality in the urban jungle
Smith also caters to individuals looking for stylish and functional everyday accessories. The Lifestyle sunglasses series combines elegant design with ChromaPop™ technology, providing excellent sun protection and highlighting the user's individual style.
Innovations that will change your experience
Smith has always focused on innovations that have a real impact on user comfort and safety. This approach has resulted in numerous awards and recognition in the sports industry, as well as customer loyalty worldwide.
Groundbreaking solutions in head protection
The introduction of Koroyd® technology in helmets is just one example of how Smith redefines safety standards. The Koroyd® structure absorbs more energy upon impact than traditional materials, significantly increasing user protection. Thanks to this innovation, Smith helmets are among the safest on the market.
revolution in sports optics
The 4D MAG™ technology in ski goggles is another milestone in the development of sports optics. With an increased field of view, users can enjoy a complete picture of their surroundings, which is especially important during dynamic descents. This solution changes the game in winter sports.
Smith – vision for the future and global market impact
Today, Smith is not just a brand but also a symbol of quality and innovation in the world of extreme sports. Through continuous development and striving for excellence, the company has earned the trust of millions of users worldwide.
Ecology and sustainable development
Smith is committed to sustainable development by introducing eco-friendly materials into its product manufacturing. An example is the use of biodegradable materials in some goggle models, demonstrating the brand's consideration for the planet's future. This step attracts an increasing number of conscious consumers.