Napapijri

Journey through spaces – Napapijri as a synonym for discovery

In a world where boundaries are mere illusions, Napapijri charts new paths. It all began in 1987, in the heart of Europe, in a small Italian town, where a brand was born that combined Scandinavian aesthetics with Italian craftsmanship. The inspiration was the myth of journeys into the unknown, and the brand's logo – the Norwegian flag – symbolizes the spirit of adventure and exploration. Napapijri, which means Arctic Circle in Finnish, is not just a name but a promise of transcending boundaries. This philosophy has attracted a multitude of outdoor enthusiasts who seek not just clothing, but a tool for exploring the world.

Napapijri – the call of adventure

Napapijri is a brand that has built its identity on the foundation of exploration and discovery. Every product is the result of striving for perfection in challenging conditions, making it the ideal companion on the trail. It is through this innovative approach to design that Napapijri has become a symbol of fearlessness and the relentless pursuit of pushing one's own limits.

Thermo-Fibre™ technology

In response to extreme conditions, Napapijri introduced Thermo-Fibre™ technology, revolutionizing the concept of thermal insulation. Replacing traditional down fillings, Thermo-Fibre™ provides lightness and excellent cold protection, even in the toughest conditions. An example is the Skidoo jacket, which has become an icon of functionality and style thanks to this technology.

Commitment to sustainability

Napapijri not only cares about user comfort but also about our planet. The introduction of the Circular Series™ line is proof that the brand takes its ecological commitments seriously. Products from this series are 100% recyclable, demonstrating that Napapijri is thinking about the future of our planet and taking concrete actions to protect it.

From mountain peaks to urban jungles – Napapijri's collection

Napapijri is not just clothing; it is primarily a response to the needs of those who live life to the fullest, no matter where they are. Whether conquering Alpine peaks or navigating the urban jungle, Napapijri offers solutions that combine functionality with modern design.

Adventure Series™ line

Created with the most demanding travelers in mind, the Adventure Series™ line combines innovative materials and technologies such as waterproof membranes and breathable fabrics. Every element, from jackets to pants, is designed to meet even the toughest challenges, providing comfort and freedom of movement.

Urban Exploration™ collection

For those who value style and functionality in an urban setting, Napapijri has created the Urban Exploration™ collection. It is a blend of modern cuts with practical solutions that are perfect for everyday life. Waterproof materials, ergonomic pockets, and minimalist design are just some of the features that make this line the ideal choice for urban explorers.

What sets Napapijri apart?

The story of Napapijri is about how tradition meets modernity. From the very beginning, the brand has focused on innovations that change the way we perceive outdoor clothing. It is this approach that has made Napapijri a leader in its category.

Collaboration with scientists

Napapijri continuously collaborates with experts from various fields to introduce new technologies into its products. An example is the collaboration with scientists from the University of Turin, which resulted in the creation of fabrics with increased resistance to weather conditions. Thanks to such actions, Napapijri can offer products that not only meet expectations but exceed them.

Design that inspires

As important as technology is design for Napapijri. The brand often draws inspiration from nature, which is reflected in unique patterns and colors. Collaborations with artists and designers from around the world allow for the creation of collections that are not only functional but also aesthetically exceptional, attracting even the most demanding customers.

Napapijri – inspiration for future generations of explorers

Napapijri does not rest on its laurels and continually strives for excellence. With years of experience and constant development, the brand maintains a strong market position, inspiring future generations of explorers. Its impact goes beyond fashion, creating a new quality of life.