Soft Goat
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Soft GoatWomen's cashmere sweater Soft Goat Brushed Short Sleeve€320.00
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Soft GoatWomen's cashmere sweater Soft Goat Brushed Crewneck€430.00
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Soft GoatWomen's cashmere sweater Soft Goat Brushed Crewneck€430.00
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Soft GoatWomen's cashmere sweater Soft Goat Brushed Short Sleeve€320.00
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Soft GoatWomen's sweater Soft Goat Brushed Short Sleeve Turtleneck€350.00
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Soft GoatWomen's sweater Soft Goat Brushed Short Sleeve Turtleneck€350.00
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Soft GoatWomen's cashmere sweater Soft Goat Brushed Short Sleeve€320.00
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Soft GoatWomen's woolen Soft Goat Short Jacket€600.00
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Soft GoatWomen's Soft Goat Brushed Shirt€400.00
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Soft GoatWomen's cashmere sweater Soft Goat Brushed Short Sleeve€320.00
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Soft GoatWomen's cashmere Soft Goat Girlfriend Turtleneck€510.00
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Soft GoatWomen's cashmere sweater Soft Goat Brushed Top€360.00
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Soft GoatWomen's cashmere Soft Goat Brushed Top€360.00
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Soft GoatWomen's woolen Soft Goat Short Jacket€600.00
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Soft GoatWomen's Soft Goat Brushed Shirt€400.00
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Soft GoatWomen's cashmere Soft Goat Girlfriend Turtleneck€510.00
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Soft GoatWomen's Goat Brushed Shirt€400.00

Soft Goat - a Swedish brand that redefine luxury cashmere
Soft Goat is a Swedish premium brand that proves true luxury lies in quality, simplicity, and responsible design. Since 2011, it has been creating timeless cashmere garments, combining Scandinavian aesthetics with the exceptional softness of natural fibres. Its minimalist designs, premium materials, and meticulous attention to detail make Soft Goat’s collections timeless, regardless of the season or changing trends.
The History of Soft Goat
Soft Goat was founded in Stockholm on a simple belief: that exquisite cashmere should be accessible to everyone who values exceptional craftsmanship and timeless design. The brand’s founders, Stephanie Bergström and Erik Magnuson, set out to create an alternative to traditional luxury fashion houses by offering knitwear made from the same premium fibres, but with a more conscious and contemporary approach.
Since its inception, Soft Goat has continued to develop collections that combine Scandinavian design with the exceptional softness of natural fibres. Each collection reflects a modern, minimalist lifestyle and is designed to accompany its owner for many seasons while retaining its beauty, comfort, and timeless appeal.
What Sets Soft Goat Apart?
Cashmere at a Slower Pace
Soft Goat’s DNA is rooted in Scandinavian minimalism and the belief that true luxury is defined above all by exceptional comfort. The brand is renowned for its beautifully soft, premium knitwear, carefully balanced proportions, and timeless silhouettes that transition effortlessly from everyday wear to more refined occasions.
Premium Cashmere from Responsible Sources
Soft Goat primarily uses premium-quality cashmere sourced from goats living in the harsh climates of Asia. The fine undercoat is collected during the natural moulting season, while the brand works exclusively with suppliers who adhere to high standards of animal welfare and responsible production. For years, Soft Goat has been committed to transparency by regularly visiting its manufacturing partners, publishing sustainability reports, and implementing its own Code of Conduct for production partners.
Soft Goat Collections – Timeless Cashmere Knitwear
Soft Goat’s collections feature cashmere jumpers, cardigans, turtlenecks, as well as soft trousers and dresses, creating a cohesive wardrobe for every season. The range is complemented by luxurious accessories, including hats, scarves, gloves, and socks, all crafted from the finest-quality knitwear.
The brand offers both classic styles with regular fits and more contemporary oversized silhouettes. A muted colour palette, featuring shades of beige, ecru, grey, navy, and black, is complemented by seasonal hues inspired by the Scandinavian landscape. This allows the collections to be mixed and matched with ease, creating elegant looks for both everyday wear and special occasions.
Soft Goat – Scandinavian Minimalism Appreciated Worldwide
Although the brand originated in Sweden, it quickly gained recognition among customers across Europe seeking luxurious knitwear. Today, Soft Goat has become a symbol of contemporary Scandinavian design – simple, functional, and timeless. The brand’s collections perfectly embody the principles of quiet luxury, where the finest materials, exceptional craftsmanship, and understated elegance are valued above all else.
The versatile nature of Soft Goat’s collections makes them equally suited to city living, travel, and leisure. Designed with everyday comfort in mind, each piece offers effortless wearability without compromising on a sense of luxury.
The Future of Soft Goat
Soft Goat continues to evolve its collections while remaining true to its philosophy of responsible design. The brand is placing an increasing emphasis on recycled cashmere and innovative solutions that help extend the lifespan of its knitwear. In a world of fast fashion, Soft Goat consistently chooses quality over quantity, encouraging a wardrobe built around timeless essentials.
The combination of Swedish minimalism, exceptional cashmere, and a conscious approach to design has secured Soft Goat’s place among the world’s most respected luxury knitwear brands. It is a brand for those who value beautifully crafted, long-lasting garments that remain effortlessly relevant, season after season.